Privacy Policy

VerifyLocal Analytics is a POS analytics product for independent shops — sales, mix, busy-hour estimates, and a shop-scoped Ask assistant. This policy covers how VerifyLocal LLC handles personal data for that account. Contact: [email protected].

Only what is needed to run your account:

• Account — email and password, Google, or passkey (staff also use Google Workspace), handled by our authentication system.
• Shop profile — venue name, timezone, and optional address used for weather, busy-hour estimates, and area context.
• POS connection — OAuth tokens or API credentials and merchant identifiers for Square and Clover (and other POS systems we may add). Tokens are encrypted on the server; the browser never holds them.
• Sales data — tickets, line items, and rollups synced from your connected register for charts, digests, and Ask.
• Area context — when an address is set: weather, labeled busy-hour estimates, public neighborhood stats, and nearby event listings we persist for later correlation with sales days.
• Ask assistant — messages you send in Ask, plus tool calls and usage metadata (tokens / cost) for ops. Ask is scoped to your shop analytics, not a general chatbot. Answers are generated by inference through our AI providers; we do not use your POS data to train models.
• Billing — subscription and payment metadata processed by Stripe when you start a plan or trial.
• Phone (optional) — if you add a mobile number in Settings, we store your name, that number, and your consent to receive customer care SMS from us (see Messaging program below).

• You always see your own shop. Owners only access shops they belong to.
• Staff operators with an explicit console grant may view shop lists and support tools when needed to operate the product. Privileged actions are logged.
• Anonymized archive (while connected) — after a successful sync we may keep anonymized ticket rows (money, daypart, channel, controlled category taxonomy, coarse area bands) without shop, owner, or item identifiers, for internal product analytics only. This is not shared as owner peer benchmarks and is not a public data product.

We use third parties to run the product. They process data only as needed for the services below — not as a public inventory of our engineering stack:

• Cloud hosting for the site, API, and stored account / shop / sales data.
• Square — when you connect a register via OAuth.
• Clover — when you connect with a merchant API token.
• Stripe — when you start a trial or paid subscription.
• Google — owner and staff sign-in, when OAuth is configured.
• Email delivery — when weekly digests are sent.
• AI model providers — for Ask answers (shop-scoped analytics inference only; we request providers that do not train on or retain prompts where available).
• Optional context APIs when enabled: busy-hour estimates, weather, and public area / events data.
• Voice / SMS provider — when you opt in to customer care texts, messages may be sent via our business phone provider from (917) 268-8642.
• Meta (Facebook / Instagram) — advertising measurement pixel on public site pages so we can measure ad performance and sign-ups. Not used inside your shop POS data.

While your account is active we keep account details, live shop/POS data, and may keep the anonymized archive rows described above. You can delete your account from Settings (or ask staff): login is wiped immediately; after a final POS sync the scheduled purge removes live shop data and anonymized archive rows for that shop’s locations. Email [email protected] for other requests; we aim to respond within 30 days. Some security audit records may be kept longer.

You can ask what we hold about you, ask us to correct it, or ask us to delete it. Contact [email protected]. If other privacy laws apply to you, we will work with you in good faith on those requests.

The product is not intended for users under 18. We do not knowingly collect data from children; if we learn we have, we delete it.

• We do not sell your personal data.
• We do not share your sales data with advertising networks or use it to build cross-site profiles.
• We do not use Ask as a general-purpose chatbot over your private life — it is limited to shop analytics tools.
• We do not use connected POS data to train or fine-tune AI models.

VerifyLocal LLC (doing business as VerifyLocal.ai) respects your privacy. This section explains how we collect and use information when you opt in to receive SMS messages from us. This page is also our messaging terms for the program.

How you opt in. In signed-in Settings → Account, you may add a mobile phone number. When you add or change a number (or choose Change on an existing preference), you must answer Do you approve SMS as a method for customer service? with Yes or No (neither is pre-selected). Selecting Yes and saving your profile is consent to the messaging program. Selecting No means we store the number only for account use (for example verification) and do not enroll you in care SMS. After you save, Settings shows your choice as a status — not a permanent checkbox. Reply STOP to opt out of further texts; that carrier opt-out may not update the Settings status until you Change it.

Consent language shown in Settings.

Do you approve SMS as a method for customer service?

YesNo

Consent is not a condition of purchase. If you select Yes, you agree to receive customer service text messages from VerifyLocal at the number you provide. Message frequency may vary. Message & data rates may apply. Reply STOP to opt out. Reply HELP for help. Your mobile information will not be sold or shared with third parties for promotional or marketing purposes. View our Privacy Policy and Messaging Terms.

Data we collect for SMS. When you opt in, we collect your name, your phone number, and consent to send SMS messages.

How we use it. We use that information to operate our business and to send you the SMS messages you opted in to receive (general customer care — answering questions and providing support).

Data sharing. Customer data is not shared with third parties for promotional or marketing purposes. Mobile opt-in and consent are never shared with anyone for any purpose. Any information sharing mentioned elsewhere in this policy excludes mobile opt-in data.

Messaging program terms.

• The messaging program consists of general customer care messaging to answer questions and provide support. Messages will be sent from (917) 268-8642.
• You can cancel the SMS service at any time. Text STOP to the number that messaged you. We will send a confirmation SMS; after that you will no longer receive SMS from us. To join again, opt in the same way you did the first time (Yes in Settings after adding or confirming your number). You may also set the choice to No in Settings.
• If you need help with the messaging program, reply HELP, or email [email protected].
• Carriers are not liable for delayed or undelivered messages.
• Message and data rates may apply for messages we send you and messages you send us. Message frequency varies based on communication needs. For questions about your text or data plan, contact your wireless provider.
• For privacy questions, read the rest of this policy or contact [email protected].

We may update this policy from time to time. Material changes will be flagged on the site for at least 14 days before they take effect. The “Last updated” date above always reflects the current version.